Project Background

Reframe Niven as a culture driven team that is passionate about creating delightful consumer experiences.

At it’s core, the people at Niven touch all espects of their offerings with great care. As an ESOP, they are committed to consistently delivering high level work. Here’s how we helped:

Simplified Niven’s approach to presenting work.
Segmented offerings and services.
Revealed fresh visuals and design elements.
Bring people to the forefront.

The new approach was kicked off in a series of print ads and carried though sales and marketing tools.

On set with David Johnson, who helped capture the candid photographic style

REFRESHING THE BRAND

Balancing a clean modern look with a handcrafted feel

The “N” Signia

The “N” had been through many transformations through the life cycle of Nivens branding. We used it as a motif that would place people inside the “swooshes” to create motion, in a sense, moments are embodied in it’s identity.

Putting it together gave Niven a unique key visual that they could distinguishably own

PUTTING IT TOGETHER

We captured assets and created a visual language that translated over multliple platforms

Storytelling through Visuals

If a picture is worth a thousand words then what is video worth? With a large campus and multiple departments, video was the platform best suited to convey the breadth of Nivens offerings.

From Telling to Selling

Our visual refresh migrated into pitch, process and sales deck. A more bold, yet sophisticated approach to presenting work helped tell the story of Niven produced displays with less describing and more showing.